Seamus Heaney Poetry Essay Example

Seamus Heaney Poetry Essay Seamus Heaney was born April 1939, the eldest member of a family containing nine children. His father lived and worked on a farm of fifty acres in Northern Ireland which was economically less prosperous than Britain, and his fathers real commitment was to cattle dealing. Seamus grew up as a country boy; his poems first came to public attention in the mid-1960s when he was active as one of a group of poets who were subsequently recognized as constituting something of a Northern School within Irish writing and at the time having to deal with the war and troubles of Northern Ireland. His first collection of poems Death of a naturalist was published in 1966 and deals with childhood and experience of life on his fathers farm, in particular Digging and Follower; which focus on his relationship with his father and how he feels as he matures. By the time he reaches maturity his view and attitude towards his father has been changed. He started off admiring his father and liking farming whereas now he realises as a poet, he cannot follow in his fathers footsteps. Primarily Digging and Follower are both concerned with Heaneys relationship with his father and both conclude with the idea that this has changed yet both however express Seamuss admiration for the skill of his father. Other poems involved into this collection consist of Blackberry picking which describes also some of his childhood memories, particularly about discovering disappointment and that things dont always last therefore developing an awareness of mortality, this poem celebrates on of the rituals of country life. We will write a custom essay sample on Seamus Heaney Poetry specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Seamus Heaney Poetry specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Seamus Heaney Poetry specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Another poem in this collection is called the Early Purges which is describing a change of life and death and concerned with Heaney overcoming his childish fear and fascination with death. All his poems are about his childhood, however they all deal with different aspects, and all the poems are put together and conditioned by the sense of time. The technical term that Heaney is using is Vernacular this means him using every day-to-day speech. Digging and Follower are both, deep, thoughtful poems describing his father and his view on himself and the hard graph of farm work his father can clearly achieve. Both poems indicate Heaneys admiration for his father and his grandfather. In Follower the majestic phrase His shoulders globed suggests not only the shape of the physique Seamus admired, but also the metaphorical notion that his father meant the world to him. A nautical theme also seemed to develop through the poem, which continues the concept of respect he has for his father. To Heaney his father is symbolised as a ship with his globed shoulders like a full sail strung. As the sailing ship represents a sanctuary over the ocean, in the poem its symbolising how Seamuss father is a sanctuary to him. Follower clearly shows us Heaney imitates his father but in Digging isnt quite the case. The Follower shows his admiration to plough and grow up like his father but feels guilty not being able to do so like, I was a nuisance, tripping and falling. The title Follower is literal and metaphorical, since it is about the son following the father. It is a poem as a memory of his father as a child; all verses save the last are in the past, before the final verse which brings the reader forward where Heaney is now a man. Seamus Heaney does not use a lot of onomatopoeic words, only clicking and yapping. Heaney might have used the word clicking because in the whole sentence the word clicking can be translated that the horses are actually listening to him as if they know Seamus father. He might use the word yapping because he describes himself to when he was younger, almost as if describing himself to an annoying puppy. When reading Follower you can notice he uses several mathematical and geographical images this can be shown in verse three Narrowed and angled at the ground, mapping the furrow exactly. The word angled suggests mathematical and focus on his work and the word geographical shows geography, and close plans to detail. It draws attention to the precision with which Patric ploughs. He loved to watch his father ploughing but suggests his father is now old and instead of him being explained as the clumsy one he now turns it on his father being the nuisance he shows this It is my father who keeps stumbling behind me, I will not go away. This says now because he is a nuisance he wont go away and leave him alone. The poetry deals with a transformation in Heaney as he decides against farming. Perhaps Heaney, now an established poet having broken away from his family and their traditional employment is now uncomfortable with the decision. In Digging, Heaney clearly expresses he can remember his own role in the digging. It is set when Heaney is an adult about to become a poet; the middle section looks back 20 years before returning to the present. It was with this involvement in which enabled him to watch his father and grandfather at work and able to describe their movements with such precision. And example from the text to express this was The coarse boot nestled on the lug, the shaft against the inside knew was levered firmly. Also the words nestled and levered firmly can give us the indication of the professionalism of Heaneys father. There are also a few colloquial phrases like, By god, the old man can handle a spade in metaphor of digging and roots, showing how the poet in writing is getting back to his own roots. The speaker suggests that his father has great skill when it comes to digging; it indicates to the reader that the country life is strenuous and much effort is required to dig properly. They also give us the image not only is the man digging but also with immense skill; working on the land is a difficult job, which requires a lot of power to stay at. The image of orderly potato plants suggests that working on land is very systematic and this goes perfectly with the ploughed soil image in Follower because of the technical terms used to emphasise that working on land as a difficult and skilled profession. In Digging Heaney does feel a bit guilty as he knows digging isnt for him as shown Ive no spade to follow men like them / between my finger and thumb the squat pen rests. Squat suggesting, shortness, thick and dumpy therefore maybe difficult to use, therefore suggesting the pen may be improper and not meant to be there, either ungainly or uncomfortable. Whereas the word rests gives a sense of inertia, a comfort, still in the moment. There is a contradiction between the two words, therefore using ambivalence meaning being in two minds, a co-existence or opposite feelings. Heaney does not use this term only once he also approaches ambivalence in the forth verse quote The coarse boot nestled on the lug, the shaft. Course represents a rough and rigid texture whereas nestled gives the sense of lightness and delicacy, showing affection through the coarseness. Maybe suggesting hes uncertain or indecisive. Also shows that the time is present and the reader is as if they were reading his thoughts. In digging you can notice the tension, and that he may feel uneasy about some decisions in life. Yet he still boasts about and has a sense of pride about his grandfather. This has been shown My grandfather cut more turf in a day, than any other man in Toners bog. The language is simple and direct. Heaney is constantly finding ways to compare himself to his forefathers. Corked sloppily with paper. This reference back to his childhood is one of the most powerful in the poem. The use of the word sloppily illustrates his inability to work on the farm. In verse two Heaney expresses the notion of him being above his father, and looking down onto him digging, My father, digging. I look down. this therefore becomes symbolic that they are apart as if they dont think the same. Heaney may feel superior to his father and not in the same world. To him his father could be symbolised as nature in the outdoors and natural on the land whereas he may see himself as indoors and surrounded by a man made world, this shows maybe a wall of independence divides them. Heaney refers to poetry as when human experiences come to life. In Blackberry Picking it comes to life in the poem because he describes with enthusiasm his childhood experiences. It is an analysis of how he came to be aware of disappointment. His poetry is used to describe these experiences, almost a way of expressing how his life was then in his eyes and in this case facing the notion of decay and his sense of innocence to awareness and his awareness of developing sexuality. The poetry is brought to life by his multiple emotions he experienced and the blackberries developing as so does he. Some of these emotions he seems disgusted Rat grey fungus and they smelt of rot. These sentences create a vivid and hysterical time warp bringing the reader back into his childhood. He takes us by using his own thoughts, how the landscape was aggressive the briars scratched when he went out. In this poem a childs perspective is shown, he uses strong emotions bringing us into his thoughts of when he was a child. The reader has to look at what hes describing and through his words emotionally expresses a nai ve view on blackberry picking and this then evolves into new thoughts on death and sexuality. Heaney comes across immature when saying I felt like crying. It wasnt fair showing typical of a childs behaviour and no restraint. The poet comes across excited and in a phase of enjoyment to the extravagance of blackberry picking, he comes across almost desperate to tell the audience of his happiness of blackberry picking as if like a young child forever nagging for pointless attention. Sent us out with milk cans, pea tins, jam pots In this phrase he is suggesting he found the desire of his hobby feeling ecstatic and he would go to any lengths to get them you achieve a sense of childish excitement. But thought the poem he develops a multiple of emotions quickly changing to his vast hatred to the rot and stench theyd end up letting off. Expresses new emotions to his discovery that nothing can last forever, he expresses this in the last line Each year Id hope theyd keep, I knew they would not. In Blackberry Picking Heaney uses similes, metaphors and onomatopoeic words creating a picture. In the first line of the poem Heaney uses a metaphor Like a plate of eyes this brings the reader deeper into the poem making them feel slightly awkward, expanding their imaginations to believe almost an illusion, a fantasy picture compared to what was actually going on. It expresses the grossness he was experiencing at the time of the awful sight of the rotting blackberries which as a child would haunt him and would create an image to himself as a young boy to how he would describe this sight. Later in the poem he uses our palms as sticky as bluebeards which is a simile comparing his palms covered in the thorns and juices of the blackberries to Bluebeards erotic lifestyle, both dirty and disgusting, once again involving the evolution of his sexuality. To create vivid touchable images he uses onomatopoeic words which involves the reader within the poem, almost trying to create not only a visual image but a physical and auditory one as well, this has been shown in several places Picking this is onomatopoeic because, it makes an image of sharp pricks getting picked up slowly and painfully one at a time. Potato-drills is also a suggestion to onomatopoeia because the word sounds just like the job it was created to do, creating a whirling image of a potato drill, digging viciously into the ground. In the Early Purges once again Heaney suggests the idea of change and continues with the idea of decay but more over to the sense of life and death and to his present day learning that acceptance. He seems at first to realize that nothing can last forever, almost continuing from after Blackberry picking, picking up from his view that realising nothing will last forever. He clearly expresses heart wrenching feelings of coming to terms with death, from when the kittens drown. He continues to use vernacular language, the use of day to day speech. This helps to bring the audience into a relax environment into his eyes as a six year old. He tells us how he was scared of the animals and had a tremendous fear for big rats, snared rabbits and shot crows he uses this poem to tell his feelings at the time of his emotions towards death and the petrified emotion towards the actions towards the animals. An example of vernacular, every day to day speech Heaney has used is in the third stanza sure isnt it better for them now? Dan said. This uses vernacular in the sense the language used is simple and informal, this sort of language is usually used of a country or a district, instead of official and quite formal language which tended to be used in more upmarket environments. Heaneys use of language is always effective and three examples of this are as follows. Heaney seems very controversial in the way he describes things around him and uses these differences to explain his opinions, a good example of this is in the third stanza when he is describing the kittens drowning Like wet gloves they bobbed and shone till he sluiced. He is controversial within this by using the words wet and shone. Wet emphasizes darkness, dreary and damp mainly associated with the winter season and rain, whereas shone emphasizes happy, bright and the sun, mainly associated with summer and sunshine. These two words suggest his immaturity in never being able to make up his mind. Another thing of Seamuss use of language was expressing his sadness and disappointment to the sad news, he uses words which make the reader feel small and trapped into his mind making you feel sorry for him this is shown in stanza four Suddenly frightened, for days I sadly hung. This makes the reader quiet and almost intimidated by his emotions, feeling sorry for him but also embarrassed because maybe it would have been seen as rather over the top. Another example of a use of his language in stanza five is when he expresses anger and distigtive fears of objects in his life, he uses words to make you feel involved and unstoppable to listen on, because the audience know if they werent to carry on all would be left on a cliff hanger. From this extract Until I forgot them. But the fear came back when Dan trapped the big rats. It is building up suspension slowly and takes you into a mind of his childhood and erupts you with self fear and cold blood rushes around the body. His language is emotional, intriguing the audience with his imagination.

Marketing Pepsi in China

Marketing Pepsi in China Free Online Research Papers This report presents a brief introduction and investigation of PepsiCo China’s marketing mix. 1. Introduction PepsiCo is one of the world largest manufacturers of food and soft drinks. Currently, it products are being sold in nearly 200 countries and number of employers has reached 198,000. Its sales volume of 2008 was over 43.3 billion USD. Today, it is universally acknowledged as one of the world’s most successful companies of consumer products. Enormous awards have gone in the worlds. In 2009, Pepsico is ranked 175 in the Fortune’s . 18 brands out of its series boast an annual sales volume of over 1 billion USD, including Pepsi-Cola, Mountain Dew, Gatorade, Lay’s, Diet Pepsi, Tropicana, Doritos, Lipton Teas, Quaker Cereals, Cheetos, 7-UP, Ruffles, Aquafina, Mirinda, Tostitos, Sierra Mist, Walkers, Fritos. Thus, this report aims to see how it achieves its 4P strategies-Product, Price, Place and Promotion. It is supposed to be a role model for both China’s small and medium enterprises and other potential business personnel who aims to enter this field. 2. The Marketing Mix 2.1 Product PepsiCo’s product portfolio has two main categories: non-alcoholic drinks and instant food. For non-alcoholic drinks, its products are designed for different purposes and tastes. Soda drinks-the most famous of its products, including Pepsi-Cola, Mirinda 7-UP and Mountain Dew.Sport drinks-Gatorade.Fruit juices-Tropicana series, Dole Traditional tea drinks-Lipton TeasHerbal tea-Herbal Life. PepsiCo has utilized various strategies in order to win over customers of different tastes. Its soda drinks entered China market first and have remained to be its flagship products. However, as criticism rose that soda drinks deteriorate consumers’ well-being, it had to take action then. PepsiCo never forgot the strategy of consumer first. Lipton Teas came out as demand for healthy drinks had increased. As told by experience and observation, fruit juices are young women’s favorite, thus the Tropicana series were brought into the market in the summer of 2007, not only to suit co nsumers’ demand, but also to combat with Coca-Cola, its archenemy. Actually, Dole has entered Chinese market for many years but has not performed very well. But this time is different. As fruit juices, this series did creatively combined various fruits together to achieve a unique taste of its every flavor which would not be easily replaced by other products. Although in the first quarter of 2009 its market share stays at roughly 7.2-ranking only fourth in mainland China, after Coca-Cola’s Minute Maid (since 2004) and President and Master Kong, it shows a positive trend. Always keep pace with your rivals is another strategy of PepsiCo, whether you are leading or falling behind. Meanwhile, its sports drink Gatorade has remained the number one giant in the US market. Besides these, an important strategy used by PepsiCo is localization. Originally, it had wanted to merge with Herbal Tea, the Chinese leader in the field of herbal tea. After the failure, PepsiCo decided to design a kind of herbal tea itself. Not long after in April 2009, Herbal Life, the first traditional Chinese drink of this American company came out. Its ingredients include lotus leaves and chrysanthemum leaves, etc., which are unprecedented throughout the company’s history. However, this not inspiring. becuse, Coca-Cola had brought up similar products before and ended up almost in failure. Actually, Chinese consumers are not likely to stash Herbal Tea aside and embrace Herbal Life, since above all, it doesn’t sound professional. 2.2 Price As the newcomer compared with Coca-Cola, PepsiCo has always been in the â€Å"challenger† role. In 1929’s Great Depression, Pepsi-Cola had declared price war on Coca-Cola by reducing its price by 50%. Price war had been the major method of competition through PepsiCo’s early decades. However, it did not reach the expected outcome and price war had gradually declined as a competition strategy. Statistics indicate that the cost of Pepsi-Cola’s concentration liquid is 6,400 RMB per unit (2002). Ultimately, it can produce a sales volume of approximately 36,700. Therefore, almost one third of its cost lies in concentration liquid. Currently, PET bottle of Pepsi-Cola with the volume of 600 ml’s retail prices ranges between 2.5 to 3 RMB. Meanwhile, its cost price stays at approximately 1 RMB. Therefore, its profit margin is very remarkable, at 150%200%. With such profit margin, the various bottling plants can take freedom in having sales promotions. Pepsi-Cola has gone neck-and-neck with its major rival Coca-Cola in terms of retail price for many years. After the failure of early price wars, PepsiCo clearly do not want to start up wrong again. In terms of pricing strategy, coherence is important. The current retail prices for PepsiCo products have remained stable for many years; therefore neither increase nor reduction is necessary. 2.3 Place The operation of PepsiCo China can be summed up as the â€Å"1+X† system (1 refers to the only concentrated liquid plant in Guangzhou and X refers to multiple bottling plants in all over China). Its sales channels can be divided into direct selling and wholesale cooperation, including traditional and non-traditional locales. Its traditional channel is through stores of different scales, ranging from roadside grocery stores to chain stores to hypermarkets like Carrefour and Wal-Mart; other channels include restaurants of various styles, net cafà ©s, wholesale markets, canteens stores in and around campuses, bus, train and gas stations etc. Among all these, department stores continue to play a leading role in its sales. However, ,while it is most convenient for the distribution in metropolitans where transportation is fast and safe, it is almost impossible for China’s vast rural areas where there are scanty of them. It is right in the rural China where Coca-Cola has long penetrated into its market. Moreover, the competition in rural China can be even fiercer than in urban areas, because it is the market that welcomes local cola more than anywhere else. The cost for Pepsi-Cola to enter rural market is rendered very high. Although PepsiCo knows well the advantages of a multi-channel market, its bottleneck of rural market vacuum has become a major hindrance. Another factor hindering PepsiCo’s further development lies right in the 1+X system. Since there is only one concentration liquid plant in Guangzhou, the southernmost city of mainland China, transportation of concentration liquids to multiple bottling plants have to be very efficient. If PepsiCo can have more concentration liquid plants in appointed areas that can cooperate and coordinate well, then the cost of transportation can be reduced remarkably, thus further improving the competence of its products. Thus PepsiCo China has utilized the 1+X operation system. Its two major channels’ development is not balanced: the department stores channel far outplay the other channel and methods. It is the main reason for Pepsi-Cola’s success in urban and metropolitans and comparative incompetence in rural China. 2.4 Promotion From the beginning, PepsiCo had been the inglorious copycat of Coca Cola. Throughout decades, Pepsi Cola was not that â€Å"trendy† as Coca Cola. This situation had lasted until mid 1980s. However, things started to change since 1994 when PepsiCo decided to bring celebrity effect into full play and use all star shockwave that belongs to the whole IMC strategy. It was in this year that superstar Michael Jackson became its spokesman. A new era began. A Galaxy Fleet was built. In 1985, Leslie Cheung became its first Asian spokesman. When China was crazy about soccer, Pepsi Cola had David Beckham, Ronaldinho, Thierry Henry and Raul Gonzalez all wore bluethe Pepsi color. The power of music transcends all boundaries; therefore top singers were recruited to sing out â€Å"Ask for More†-its new corporate spirit adopted in 1998. Its choice of spokesmen is based on its corporate spirit. In the years that followed, Hong Kong singers including Faye Wong-symbol of â€Å"cool†, Aaron Kwok-symbol of â€Å"dynamic† and Kelly Chan were the spokesmen for Pepsi Cola. Even Edison Chan’s show biz debutant was a Pepsi commercial. Pepsi had made full use of its spokesmen: all their value had not been wasted. . â€Å"All Star† has become PepsiCo’s prime strategy for promotion. Up to now, the net of Pepsi has spread much broader. Besides the newly added Hong Kong actor Louis Koo, Taiwan singers F4.Jay Chou, Jolin Tsai, Alan Luo all became its icons. In 2007, actor Huang Xiao Ming became the first mainland star to speak for Pepsi Cola. It even cooperated with the Madame Tussauds’ Shanghai to demonstrate its irresistible charm. PepsiCo has different stars for different Asian market. It is noteworthy that PepsiCo do not just pay staggering bills to any successful stars. The styles of these stars are in close resemblance of Pepsi Cola’s global image, even they are local. Another efficient promotional strategy utilized by PepsiCo is alliance between giants. Although KFC had been split up from PepsiCo in October 1997, the two giants still have close cooperation. PepsiCo offers all soda drinks in KFC. As KFC adopted its localization strategy -new fast food for China- and actively changed its operation methods to suit Chinese market, it has long surpassed its archenemy McDonald’s to become the most favorite foreign fast food chains . As its partner, PepsiCo also enjoys huge profits. Also, its sports drink Gatorade strategic partnership with NBA proves to be a most successful one. In today’s China, basketball has replaced soccer to be the most popular sports, especially for teenage boys. The fact that every NBA superstar, including the Greatest-of-all-times Michael Jordan drinks Gatorade leaves such a strong impression on audience that it is considered to be much more stylish to drink Gatorade than other Chinese sports drinks. Thus to sum up, besides common discount strategy, PepsiCo China majorly utilizes two other promotional strategies-all star and alliance between giants, which are simple but super efficient. 3. Conclusion PepsiCo China’s core marketing strategy is localization and focusing on young consumers. Centered upon these, strategies involving product, price, place and promotion are designed to perform smoothly and coordinate with others. Its products are basically American, but have taken a first step in the development of Herbal Life; its prices strategies have gone through the stage of price war and remained rather stable in recent years when Chinese consumer’s purchase power has increased; its placing strategies are direct selling and wholesale, with department stores playing the leading role that results in the success of urban markets and incompetence in rural markets; finally, in accordance with its core market in urban area, all star strategy is utilized to build up its product image of the choice of young people. Reference http://finance.sina.com.cn/leadership/mqdgl/20070922/19414005092.shtml wabei.com/news/200903/182310.html http://business.sohu.com/54/36/article204133654.shtml Research Papers on Marketing Pepsi in ChinaDefinition of Export QuotasMarketing of Lifeboy Soap A Unilever ProductRiordan Manufacturing Production PlanAnalysis of Ebay Expanding into AsiaTwilight of the UAWOpen Architechture a white paperThe Fifth HorsemanBionic Assembly System: A New Concept of SelfGenetic EngineeringThe Hockey Game

Army to College

From the military to the university, when I entered military education where the bus was strictly protected, I stared at the slogan: Do what you can do. As the bus stopped, several angry drill coaches began to introduce us a very colorful vocabulary. They instructed us to gather our belongings, got off the bus and gathered them in the circle. When I was looking for the strength to stand up, I found myself moving, and a few drilling instructors shouted at us. US Army War College will develop leaders at a strategic level while enhancing knowledge of Landpower's global applications. The purpose of the US Army War College is to train graduates with skill-oriented philosophers and complex problem solvers. At the same time, the US military is also responsible for serving as a factory for commanders and civilian leaders at the global strategic level and often discusses and discusses the role of the army in achieving national security objectives doing. The Army ROTC is a course offered at hu ndreds of universities throughout the country, training university students to become aggressive soldiers, army reserve forces and army guards. This is a four-year course that can be divided into two parts: basic and advanced. The basic course is usually done between the freshman year and the second grade. Advanced courses usually take place during the last two years of the university, including a five-year leadership assessment development program. Usually done in the summer between your junior and senior. LDAC provides you with practical training and confidence that you can not learn in class. Army ROTC's mission is to trust to lead the US Army's future officers. Army ROTC is a college elective subject you can take the necessary university course. Provide tools, training, and experience to succeed in a competitive environment. In addition to good leadership training, the Army ROTC can also pay tuition fees at your university. You will have ordinary college student experience on ca mpus just like any other person, but when you graduate you will become an army officer. Being a US Army officer means that you are a leader, consultant, strategist and motivated. It is similar to being an important administrator of the company. As a military officer, you lead other soldiers in all situations and adapt to changing circumstances. You will succeed with your team in every task Army to College From the military to the university, when I entered military education where the bus was strictly protected, I stared at the slogan: Do what you can do. As the bus stopped, several angry drill coaches began to introduce us a very colorful vocabulary. They instructed us to gather our belongings, got off the bus and gathered them in the circle. When I was looking for the strength to stand up, I found myself moving, and a few drilling instructors shouted at us. US Army War College will develop leaders at a strategic level while enhancing knowledge of Landpower's global applications. The purpose of the US Army War College is to train graduates with skill-oriented philosophers and complex problem solvers. At the same time, the US military is also responsible for serving as a factory for commanders and civilian leaders at the global strategic level and often discusses and discusses the role of the army in achieving national security objectives doing. The Army ROTC is a course offered at hu ndreds of universities throughout the country, training university students to become aggressive soldiers, army reserve forces and army guards. This is a four-year course that can be divided into two parts: basic and advanced. The basic course is usually done between the freshman year and the second grade. Advanced courses usually take place during the last two years of the university, including a five-year leadership assessment development program. Usually done in the summer between your junior and senior. LDAC provides you with practical training and confidence that you can not learn in class. Army ROTC's mission is to trust to lead the US Army's future officers. Army ROTC is a college elective subject you can take the necessary university course. Provide tools, training, and experience to succeed in a competitive environment. In addition to good leadership training, the Army ROTC can also pay tuition fees at your university. You will have ordinary college student experience on ca mpus just like any other person, but when you graduate you will become an army officer. Being a US Army officer means that you are a leader, consultant, strategist and motivated. It is similar to being an important administrator of the company. As a military officer, you lead other soldiers in all situations and adapt to changing circumstances. You will succeed with your team in every task

What are some of the psychoeducational interventions used in managing Assignment

What are some of the psychoeducational interventions used in managing bipolar personalities - Assignment Example Its symptoms are often misdiagnosed because it is not easy to arrive at a definitive conclusion; it is a life-long chronic ailment but can be managed properly to enable having a normal life just like anybody else. There are some interventions in this regard which can be quite helpful. Despite individuals or patients diagnosed with bipolar disorder having different types of personalities, character and temperament (Goodwin & Jamison, 2007, p. 324), it is still possible to develop beneficial interventions to mitigate the ill effects of this mental ailment. One of those commonly tried are the psycho-educational interventions suitably developed for each person and these include seminars and workshops for both parent and the afflicted teen or adolescent to educate them and disabuse their minds of wrong notions and false or dysfunctional beliefs about depression (Geller & Delbello, 2008, p. 188). The purpose of this is to recognize the symptoms early and to seek immediate treatment before the episode becomes a full-blown crisis (NIMH, 2012, p. 1) and another very helpful intervention is self-help, derived from increased knowledge, which essentially involves avoiding episode triggers or crisis situations that cause the depression. Psycho-educational interventions are me re adjuncts to normal treatment that involves the use of both medication and psychotherapy (or talk therapy that preferably involves family members). It is the right combination of these treatment factors that can avoid a relapse of bipolar

What is Philosophy Philosophical Issues Essay Example | Topics and Well Written Essays - 1250 words

What is Philosophy Philosophical Issues - Essay Example Many times it has been the case that those who study and practice philosophy tend to focus too much on the subject of the logos and telos, while overlooking the value of ethos. Ethical issues are always constant, and it is a pressing matter in life than trying to figure the existence of reality. 2.) Which of the philosophical issues covered this semester has meant anything to you personally and why so?   The issue of Ethics still has a more personal value among the other philosophical issues covered this semester. The reason behind this is that knowing how to live and maintain conduct in daily activities has a greater relevance to life than trying to understand the nature of existence or the origin of knowledge. When one walks into a public square or market these days, it is not like people will be easily fascinated or even interested to know anything about Metaphysics or Epistemology. People in general do not take seriously the question of what reality is or the purpose of existence. People in general would prefer and pay more attention with how they deal with various activities and problems throughout daily living. The choice of ethics then is a pragmatic choice, as much as it is a personal preference. 3.) Why do you think that the philosophical issues this course has co vered have been issues and have remained issues for so long?   Philosophical issues started because of humanity’s wonder for existence, the meaning of life, and the proof of reality. It is to no surprise that when the first philosophers began theorizing and speculating these different issues, it was a curious and inquisitive sense led by the motivation and desire to know more that drove these men of intellect to study even further about what are the things that really matter, how things happened, or why things are done. Eventually, philosophy helped bring about the study of different specialized fields of learning and knowledge, such as the life sciences and physical sciences. Despite all this, philosophical issues have remained as issues throughout the years due to the very reason why it started. The desire to know more and keeping an innate sense of curious wonder are the reasons why philosophical issues have never been fully settled and concluded. Humanity will never gro w idle or contented with what they have learned and find, and will always want to know if there is more out there in this life and reality. Humanity’s insatiable desire for knowledge is boundless as much as its capacity to reason out intellectually. The only limitations that cannot be avoided are the fact of mortality and the further need in technological advancement. 4.) Why do you think these issues have been associated with Philosophy and not some other discipline?   The issues have been associated with philosophy because philosophy is the root study of all the other various knowledge disciplines. All of the various fields of study have its origins and influences from philosophy. These various disciplines, however, focus more on their specific area of study that it loses its sight on philosophical issues. Philosophy, on the other hand, branches out in understanding the various perspectives of knowledge while trying to maintain its philosophical nature. This philosophical nature is to see things through the light of rationality, and that to understand the nature of things requires a mind to be more open to things. 5.) Why is it that most of these issues have not been evident as issues in our

The Simpsons Essays -- Cartoons Politics Argumentative America Essays

The Simpsons When the FOX network aired "The Simpsons" in 1989, the show brought the yellow-skinned and four-fingered cartoon characters named Homer, Marge, Bart, Lisa, and Maggie Simpson into millions of American living rooms. This bent archetype of the American family, as well as the hundreds of zany characters that populate their all-American hometown of Springfield, fast became the targets of enormous criticism. Elementary schools banned T-shirts bearing the images of the Simpson family and their slogans. Former U.S. Secretary of Education William Bennett and even President George Bush berated the show as subversive and demeaning (McAllister 1494). However, a more careful investigation of the show reveals far more than nose-thumbing gutter humor--enveloped in sarcasm and comedy, "The Simpsons" offers a thought-provoking critique of American politics, faith, and the American family. "The Simpsons," taking prime-time television far beyond its normal scope, throws fierce political punches right and left. Caricatures of Presidents Bush and Clinton have shown up in Springfield during various episodes, Bush as a laughable political failure and Clinton as a sexual pervert. While Springfield's mayor is a corrupt, womanizing Kennedy parody, the local Republican Party plots evil schemes from a nearby cave (Cantor). Paul A. Cantor, an English professor at the University of Virginia and sometime analyst of "Simpsons" politics, argues that the universally critical political message of the series tends, like most Hollywood entertainment, to favor the left over the right. John O'Connor, a television critic for The New York Times, goes farther to say that "The Simpsons" is "the most radical show on prime time" (McAllister 1494). ... ... country is well worth laughing about. Works Cited Berman, Marshall. "Skepticism in Action: Simpsons Religion vs. Science Episode." Skeptical Inquirer March/April 1998: 19. Cantor, Paul A. "The Simpsons." Political Theory 27.6 (December 1999): 734. MasterFile FullText 1500. Palni SiteSearch. Goshen College Good Library. 19 March 2000. Doherty, Brian. "Matt Groening." Mother Jones March/April 1999: 34. Palni SiteSearch. Goshen College Good Library. 19 March 2000. McAllister, Matthew P. "The Simpsons." Encyclopedia of Television. Ed. Horace Newcomb. Chicago: Fitzroy Dearborn, 1997. "Opening Notes." Ed. Barbara Wickens. Macleans's 29 April 1996: 14. Sillars, Les. "The Last Christian TV Family in America." Alberta Report/Newsmagazine 21 October 1996: 36. MasterFile FullText 1500. Palni SiteSearch. Goshen College Good Library. 19 March 2000. The Simpsons Essays -- Cartoons Politics Argumentative America Essays The Simpsons When the FOX network aired "The Simpsons" in 1989, the show brought the yellow-skinned and four-fingered cartoon characters named Homer, Marge, Bart, Lisa, and Maggie Simpson into millions of American living rooms. This bent archetype of the American family, as well as the hundreds of zany characters that populate their all-American hometown of Springfield, fast became the targets of enormous criticism. Elementary schools banned T-shirts bearing the images of the Simpson family and their slogans. Former U.S. Secretary of Education William Bennett and even President George Bush berated the show as subversive and demeaning (McAllister 1494). However, a more careful investigation of the show reveals far more than nose-thumbing gutter humor--enveloped in sarcasm and comedy, "The Simpsons" offers a thought-provoking critique of American politics, faith, and the American family. "The Simpsons," taking prime-time television far beyond its normal scope, throws fierce political punches right and left. Caricatures of Presidents Bush and Clinton have shown up in Springfield during various episodes, Bush as a laughable political failure and Clinton as a sexual pervert. While Springfield's mayor is a corrupt, womanizing Kennedy parody, the local Republican Party plots evil schemes from a nearby cave (Cantor). Paul A. Cantor, an English professor at the University of Virginia and sometime analyst of "Simpsons" politics, argues that the universally critical political message of the series tends, like most Hollywood entertainment, to favor the left over the right. John O'Connor, a television critic for The New York Times, goes farther to say that "The Simpsons" is "the most radical show on prime time" (McAllister 1494). ... ... country is well worth laughing about. Works Cited Berman, Marshall. "Skepticism in Action: Simpsons Religion vs. Science Episode." Skeptical Inquirer March/April 1998: 19. Cantor, Paul A. "The Simpsons." Political Theory 27.6 (December 1999): 734. MasterFile FullText 1500. Palni SiteSearch. Goshen College Good Library. 19 March 2000. Doherty, Brian. "Matt Groening." Mother Jones March/April 1999: 34. Palni SiteSearch. Goshen College Good Library. 19 March 2000. McAllister, Matthew P. "The Simpsons." Encyclopedia of Television. Ed. Horace Newcomb. Chicago: Fitzroy Dearborn, 1997. "Opening Notes." Ed. Barbara Wickens. Macleans's 29 April 1996: 14. Sillars, Les. "The Last Christian TV Family in America." Alberta Report/Newsmagazine 21 October 1996: 36. MasterFile FullText 1500. Palni SiteSearch. Goshen College Good Library. 19 March 2000.

Disposable Society: Capitalism and Consumerism Combined?

It was an interesting day of picking up otherwise â€Å"unimportant things,† noting my own urges to just dispose of varied materials, and observing my precious â€Å"living environment. † At the end of the day, it was time for sorting out other people’s â€Å"thrash† and noting my own habits plus reflecting on these various disposable items that I am supposed to learn from. These are what I have seen and what I have realized. Food items and their packaging materials come at the top of the list. Second in line, I found office and school materials – paper clips, ballpen caps, paper, etc.Then there were the miscellaneous home and personal items, various odds and ends including Styrofoam pieces from certain packaging materials, plastic containers bolts and nuts and various unidentified metal pieces, pieces of colored cloth, cigarette butts, an old plastic toy top, a CD, and a torn magazine. There are other small items not include in the list here but ba sically these are my categorizations of the disposable or â€Å"disposed† items collected in a day of walking and observing around.From one angle, it is a most convenient, socially constructed environment that we have—the so-called modern society with all its technology and other trappings. Part of the convenience lies in the disposability of many, if not all the items, that we see around us and which we utilize for meaningful survival on the planet. For example, how would we be able to store and therefore distribute food across great distances without the modern techniques of food packaging?The sanitary handling of food through these technologies however have an implication after the packaged food has been consumed: where goes the inedible packaging? There is a need for food manufacturers to factor in this question in their development of packing and packaging technology. Everyday, everyone eats, and the more we consume, the more we throw away. In 2004, a University o f Arizona study indicates that forty to fifty percent of all edible food never gets eaten. Every year $43 billion worth of edible food is estimated to be thrown away.(â€Å"US wastes half its food,† 2007) What can be done about this? To eat less? Joking aside, we have to be more responsible consumers. There’s a hungry world out there. Moreover, developing biodegradable packaging and eating utensils could be the simple long-term solution perhaps so that environmental pollution is lessened. Or how about edible utensils for a species that is constantly on the go? Perhaps someday. Ours is a society that does not sleep. 24-7 we say. Society moves every second, every day and the more we move, the more be create garbage, the more we develop disposables.Ours has become a disposable society. Even many relationships today seem disposable — fleeting and cold. In the coldness of many offices and supposed institutions of learning, many items are disposable. Containers, small items that make work less tedious like those yellow sticker-like notepads, pens, and computer printer ink cartridges, among others. In the relative warmth of some homes, still we see the signs of disposability: the Christmas tree, the decorations from the last party, the old TV guides.How would life be if we had disposable parents? Frightening thought? Indeed, but perhaps not for some who may have had the unfortunate experience of having dysfunctional parents or adults in their life. Work and family, 24-7, in modern societies, live off disposables. They make life easy and they spur more productivity and innovation. On the large downside, we are using off precious scarce resources, which can be depleted in the long run, and dirtying up the whole planet against the interest of future generations.At the heart of all this is a peculiar system that is consumerist in orientation. Consumerism is a lifestyle fanned by the current economic system, an orientation that appears negatively util itarian, unduly pleasure-oriented, and has no regard for long-term negative consequences of degrading the planet’s natural environment. As things are consumed and disposed, more production and profit is created to replace the old disposed material. What would the world be if things were not as disposable? Production could grind to a halt, as there could be less needs to fulfill.If cars, for instance, were not too disposable and new models are not made to be so appealing (as if they were needed and not simply desired), where would the car industry be now? We see this even in the use of computer technologies. As Smith (2008) notes: Creating products that aren't meant to last is a very viable business strategy as this means that consumers will need to buy replacement products†¦ In a more modern context, consider videogames. Old games, like Pong, could be played over and over again. Today's games, like the popular Grand Theft Auto series, have a beginning and an end.Once you â€Å"beat the game† you need to buy the next installment in the series. The same concept applies to computer software. If you call Microsoft and try to get support for Windows 98, a once expensive product that still works just fine on many computers, you'll be told that it is no longer supported. It's not that the product doesn't work, it's that the company wants you to buy the latest and greatest version of whatever they're selling. Is not consumerism and capitalism complementary with the reality of a disposable society? The profit seekers are only too glad we throw their products away—the sooner, the better. References http://www.cbsnews.com/stories/2001/08/30/60minutes/rooney/main308969.shtml â€Å"US wastes half its food.† http://www.foodnavigator-usa.com/news/ng.asp?id=56376-us-wastes-half. Retrieved on 2007-10-01. Smith, L. (2008). The Disposable Society: An Expensive Place To Live. http://www.investopedia.com/articles/pf/07/disposablesociety.asp. Retrieved on 2008-05-02.

Evaluation of the Characters in Director John Ford’s...

John Ford’s dramatic film The Grapes of Wrath was released on March 15, 1940. This film was based on John Steinbeck’s Pulitzer Prize winning novel. This film follows the Joad family on their long trip to California. It watches as they lose their home and are left with no choice but to pack their necessities and set off. Though they had no idea where they were going, they had no choice but to keep on, hoping that somewhere along the line someone would have mercy on them and they would find some form of work. Though the list of influential characters presented within the film is a rather short one, each character plays at least a small part in the eventual outcome of the text, so having to select just one as the most critical proves to be shockingly difficult. However, upon further scrutiny it begins to become clear that one character holds a steady level of importance throughout the duration of the text. Ma Joad is the only character presented with a large amount of impo rtance that remains consistent from the very beginning to the final moments of the film. Ma Joad emerges as the backbone of the film rather early on, paving the way for all of the significant events and decisions made within the text. Initially, there is a suggestion that Pa Joad was the leader and the provider of the family, and in the beginning, he was often looked toward as being the most significant member of the Joad family. In fact, Pa Joad was the one that plans the family’s trip to

Martin Luther King Jr. And Malcolm X Essay - 836 Words

Without Martin Luther King, there is no Malcolm X. Without Malcolm X, there is no Martin Luther King. There couldn’t have been one without the other. They were complete opposites; they were two of the most different men. Nevertheless, they were fighting for the same thing. They were fighting for the civil rights of African Americans in a country thought to have been based on â€Å"freedom† and â€Å"equality†. These two men were brave enough to stand up for what they believed in, for what was right. They were brave enough to take on the weight of the responsibility and burdens they were about endure to make what was wrong, right. Equality and fairness among all types of people. Martin Luther King Jr. and Malcolm X are probably the two best known African-American leaders of the last century. Since their deaths in the 60’s no one has been able to fill the shoes that these men wore in striving for the civil rights of African Americans. Both men were ministers and also victims of assassination. They became famous around the same time but, they believed in very different styles of going about how they planned on fighting for these rights. King was a peaceful man. He didn’t believe in violence, he hoped for a day where black and white men could one day call one another brothers. Malcolm X wanted African Americans to be able to take control of their own lives, by any means necessary. He was known for having believed that violence could solve problems like these. These two men, althoughShow MoreRelatedMartin Luther King Jr. and Malcolm X1491 Words   |  6 Pagesinfluence of this period. Two strong leaders from this era were Martin Luther King Jr. and Malcolm X. Martin Luther King Jr. made a bigger impact on the population than Malcolm X because of his speeches, beliefs, direct and peaceful activities, and the effect his death had on the population. Martin Luther King Jr.’s belief was that people of all colors, including both blacks and whites, could live in eternal peace and equality. King believed that â€Å"an unjust law is no law at all† (Dinar, par.12)Read MoreMartin Luther King Jr. And Malcolm X811 Words   |  4 Pagesmisconstrued as a harangue. To be more precise, Malcolm X’s outcries can be deemed as both impolitic and radical. There is often a dichotomy between Martin Luther King Jr. and Malcolm X. Martin Luther King Jr. is often noted as taking the most agreeable tactics in order to translate his message. Malcolm X, radically different, approached racism in a more contentious rendering in an already contentious standing. 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The way they were brought up is a good explanation for their differences; King was brought up in a wealthy family, while X was raised in the ghetto to a poor family. Both fought against unfair laws, Social Discrimination, and Racial segregation, but theyRead MoreMalcolm X vs. Martin Luther King Jr.1723 Words   |  7 Pagesthis momentous time in United States history. Speeches during this period served as a means to inspire and assemble a specific group of people, for Dr. Martin Luther King Jr. and Malcolm X it was the black community that needed to rise up in hopes of achieving equal rights and voting rights for the blacks. Dr. Martin Luther King Jr. and Malcolm X were two of the most prominent leaders and orators at the heart of the Civil Rights Movement. Although both leaders possessed the same objectives, theirRead MoreMartin Luther King Jr. vs. Malcolm X1263 Words   |  6 Pages* Dr. Martin Luther King Jr. and Malcolm X are two people on different ends of the scales, with totally different up-bringings. * King was brought up by a rich black family,with a good education, and a good chance at life. He was a black aristocrat, and a wealthy man. * Malcolm X was brought up in the ghetto, and had to learn to defend himself against racist white children. He was deptived of his father, who was found dead, murdered by a white mob. His mother became mentally ill so he wasRead MoreMalcolm X Vs. Martin Luther King Jr. Essay1717 Words   |  7 Pagesthis momentous time in United States history. Speeches during this period served as a means to inspire and assemble a specific group of people, for Dr. Martin Luther King Jr. and Malcolm X it was the black community that needed to rise up in hopes of achieving equal rights and voting rights for the blacks. Dr. Martin Luther King Jr. and Malcolm X were two of the most prominent leaders and orators at the heart of the Civil Rights Movement. Although both leaders possessed the same objectives, theirRead MoreDifference Between Martin Luther King Jr. And Malcolm X987 Words   |  4 PagesDifference in Approaches Between Martin Luther King Jr.and Malcolm X During the Civil Rights Movement, African Americans, both men and women, fought for basic human rights and opportunities that should have never been taken from them in the first place. These were rights that every being was born with, so it was a very frustrating and exhausting situation to be demanding to be viewed as an equal in a society that thought otherwise. Martin Luther King, Jr. and Malcolm X were two of the most prominentRead MoreCompare the Philosophies of Martin Luther King, Jr. and Malcolm X976 Words   |  4 PagesCompare the philosophies of Martin Luther King, Jr. and Malcolm X. how their goals for the African American community similar and/or different? How their strategies for reaching those goals similar and/or different? During the past century there were two influential people Martin Luther King, Jr. and Malcolm X who grappled with the problem of inequality between black and white people. They both wanted to bring hope to blacks in the US through their powerful, hard-hittingRead MoreThe Beliefs of Martin Luther King Jr. versus Malcolm X Essay1208 Words   |  5 Pagesof Martin Luther King Jr. versus Malcolm X â€Å"I have a dream, that one day little black boys and black girls will join hands with little white boys and white girls and walk together as sister and brother.† (de Kay 75)†¦Martin Luther King Jr. During the past century, the United States of America has wresled with the problem of inequality between black and white people. Two influential people who helped to combat racism and the inequality of man were Martin Luther King Jr. and Malcolm X. Martin

Reflection Paper On Environmental Health - 1317 Words

Environmental Health in Your Own Backyard Reflection Paper Introduction Environmental Health field is the segment of public health that is concerned with assessing, understanding, and controlling the impacts of people on their environment and the impacts of the environment on them. There are many problems facing the field include the treatment and disposal of liquid and airborne wastes and hazard, safe drinking water, adequate and safe food, protection of hospital and medical workers from infectious diseases, protecting the global population from other diseases. Explain how the topic you chose is an environmental public health issue. I selected Asthma as one of the public health issues that affecting the resident in Alamance†¦show more content†¦Identify relevant aspects of exposure to the population within the community, including who is exposed and the potential for contamination of environmental media (food, water, air), and likely exposure pathways. Many people in the community are suffering from polluted air, especially children because it is aggravating their asthma. Asthma status indicated as an outcome of the complicated gene - environmental interactions. As Klinnert, (2008) stated that, the genetic based immune system has a significant role in developing and determining of all asthma stages in allergic children who have reactions to environmental exposures (Klinnert, 2008). Triggers are everywhere in our environment, at home and school (indoor or outdoor), and has to vary reaction among children. As the EPA, (2012), rightly points out that, the Environmental trigger has an important factor that contributes to asthma symptoms and severity include irritants which aggravated by tobacco smoke (ETS) and pesticide, exposures to certain chemical fumes, gases, or vapors or dust and exposure to weather changes or air pollution. There are many children with asthma having allergens triggers. Allergens environmental substances include pollen from trees, grasses, flowers, fumes and cockroaches, mold and mildew, dust mites, animal dander (skin flakes and saliva) and paint and cleaning fluid (EPA, 2012). Explain whether theShow MoreRelatedMy Personal Philosophy Of Nursing935 Words   |  4 Pagesan existing way of thinking that resonates with their worldview in order to provide consistent, competent, and meaningful care in their areas of practice. In this regard, this paper seeks to explore my personal philosophy about nursing by analyzing and reflecting upon the nursing metaparadigm of person, environment, health, and nursing as advanced by Sister Callista Roy, author of the adaptation model. Description of Four Concepts Metaparadigm Person is a holistic, adaptive, human system that constantlyRead MoreCritical Analysis Of Fence Line : A Company Town Divided943 Words   |  4 Pagesenvironment. 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Crash, and The Forest, The Trees, and The One Thing Free Essays

The movie Crash tells the story of many seemingly unrelated people who are trying to live their lives in Los Angels, are actually intimately intertwined with each other. The article â€Å"The Forest, the Trees, and the One Thing† elaborates on the theme of interconnectivity by using the analogy of the individual trees, and how they come together to make a forest. Both the movie and the article show how people who are just trying to go about their dally lives affect others In more ways than we realize. We will write a custom essay sample on Crash, and The Forest, The Trees, and The One Thing or any similar topic only for you Order Now The locksmith played by Michael Penn was the easiest to empathic with, because he was one of the only characters who was genuinely a nice person. The scene where he gives his daughter the invisible, impenetrable cloak was easy for most people to empathic with because he was being a good father by making his daughter feel safe. He is one of the most touching characters because even when the Iranian man is yelling at him and treating him badly, he tries to explain to him that the door needs to be fixed, and not the lock that he keeps requesting. Sandra Bullock’s racism visibly disturbs and Insults Michael Penn when he Is fixing her lock, because Sandra Is yelling at her husband that the man ‘†with the jail tattoos† is going to go give their eyes to one of his â€Å"homiest† so they can break in and steal from them. Michael does not say anything though, but he makes sure to leave all of the keys on the counter in front of her when he leaves to show her that she is wrong. Sandra Bullocks character Is a great example of how racial attitudes shape behavior. When Sandra and her husband are walking home from dinner, she Instantly grabs his arm when she sees two black men walking towards them. She Is racist so she immediately assumes that since they are black, they will try to rob them, which coincidentally is exactly what happens. This incident only serves to strengthen her already racist beliefs. When they get home, she is so paranoid that she makes her husband get their locks changed, and then wants the locks to be changed again in the morning because the locksmith has tattoos and is Latino. Her racist attitude towards others begins to show Its downfalls when she falls down the stairs at the end of the movie, and her own â€Å"friends† will not take her to the hospital because she is at the spa. Sandra then relies on her Mexican maid, who she regularly berates, to take her to the hospital and make sure she is taken care of. Sandra realizes that her aid is the only one who was there for her, and that her maid is her only real friend. Matt Dillon plays a bitter, racist cop who is teaching his rookie partner the ways of the force. The last thing that he says to his rookie partner Is ‘Walt until you’ve been on the Job a few more years. Walt until you’ve been doing It a little bit longer. † Dillon is implying that after a few years, Ryan Philippe will start to see the trends that eventually lead to more black men being arrested than white men. This trend comes from racist cops who believe that black people are criminals, and it reinforces their life because they keep arresting black people. Dillon also blames the black supervisor at his fathers HOMO for not providing adequate treatment for his father. He thinks that she only has the Job because she Is black and he thinks that a more lady to get the Job. Ludicrous’ character is a stereotypical black criminal in LA who has vowed to only steal from white people. When he hits an Asian man in the street, he wanted to Just leave him to die, but his friend made sure that they dropped him off at a hospital. In the beginning of the movie, he complains to his friend that everyone else thinks that hey have him figured out because he’s black, especially when Sandra Bullock grabs her husband’s arm. He then proceeds to steal Sander’s car and prove that she was right to be scared. Ludicrous then breaks his one promise, to never steal from another black man, when he tries to carjack the Movie Director Cameron. After Cameron has the standoff with the police and he is let go with a warning, he drops off Ludicrous at a corner and tells him Mimi embarrass me. You embarrass yourself. † Ludicrous then commits what is probably the most morally correct act of his life by saving the updated Chinese people that he found in the back of a van that he had stolen. The last character that I am analyzing is Ryan Philippe, the rookie cop. When his partner Matt Dillon pulls over the black couple, he feels uneasy because he can see the racial motivation that his partner has for pulling him over. He is beginning to see â€Å"the real world† that is not sugar coated. When he requests to be moved to a solo car because he does not like how his partner is racist, the Chief tells him that he needs a better reason. He begins to realize that most people won’t personally care about him, and that they only care about themselves. He is becoming aware that it is a dog eat dog world, and he needs to learn in order to survive. The article â€Å"The Forest, the Trees, and the One Thing† and the movie Crash are both great examples of connectivity. In Crash, all of the characters affect each other in one way or another, and â€Å"The Forest, the Trees, and the One Thing† shows us, the readers, how we may affect more people than we think. The article tells us about the Forest, which is society, is made up of a multitude of trees, or individual people, and the One Thing that makes the Trees a Forest, is the One Thing, which is the interactions are connections between the Trees, between the individual people. This is also shown in the movie because of the many different interactions between all of the characters and how they unknowingly influence each other. The idea interactions and connectivity is expressed in â€Å"The Forest, the Trees, and the One Thing† is shown when the author says â€Å"The choices we make as individuals matter beyond our loves more than we can imagine†. The author also elaborates on the effects of racism in a society giving examples such as â€Å"When the subject of race and racism come up, white people often withdraw into silence as if paralyzed by guilt†. The character played by Ludicrous also expresses feeling similar to this when he talks to his friend about how everyone thinks that they know him and â€Å"type†. As humans we think of most things as a collection of parts that function together in order to do things that each part would be unable to do on its own. We think of families as individual people, the mother, father, daughter, son, sister, brother, and their relationships with each other is what makes them a family. If this is the way that we think of things and comprehend them, then we can think of society in that way as well, Just with more people, more trees. We begin to think about the relationships that we normally overlook, such as the cashier at the Cutbacks that you make small talk with while you we realize how much of an impact we have on other people with Just these little interactions, we realize that all of us play a large role in the big family that we call society. In the forest, little trees can be protected from storms under the canopy of larger trees, or the larger tree can slowly kill the smaller trees by not letting enough sunlight through. Without realizing it, everyone influences everyone, and that, is the one thing that makes Just a bunch of trees, a forest. How to cite Crash, and The Forest, The Trees, and The One Thing, Papers

Information System Client Server Architecture

Question: Discuss about the Information System of Client Server Architecture. Answer: Design Architecture The information system proposed for the Willowbrook School would be based on the Client/ Server Architecture because the school remains in scaling mode as there might be modification in the school system from time to time. Three-tier client-server architecture is the best option for the information system. Three-tier Client Server Architecture consists of the three main layers: Presentation Tier, Application tier, and Data Access or Database Tier. Each tier is separated from one another on the basis of complexity of users and how the data is being used which is there in the database. At the database tier, database is resided with its query processing languages. At application tier, usually the programs and the application server that make use of databases are resided. An abstracted view of database is presented at this tier i.e. any end user is not aware of the database at this tier. At the presentation tier, operation is done by the end users on this tier and they are unaware about the existence of database (Curtis, 1989). Development process will be facilitated by the three-tier architecture. The advantages of the architecture are as follows: Only Presentation logic will be contained in the Client Program. Therefore, it can facilitate the scaling process. Security is increased using three tier client server architecture. Performance is superior for mainly medium to high volume environments. Client workstation does not require much of the resources and there are enough resources available for the server for addressing the request of client. Data traffic is reduced on the network due to which school can be able to address more number of requests in lesser time. Support cost provided by this architecture is comparatively lower. It has a hidden database structure i.e. requesters cannot see the actual structure of database. Since, all the components are independent and can be modified separately; therefore, the modification in on tier does not affect the modification in another tier. The disadvantages of three tier architecture are as follows: Additional tools will be required to increase the performance if the volume goes high. There is a lot of difficulty to implement the complex business rules. Changes made in the business logic do not reflect in the server automatically. So, for reflecting the changes, there is a requirement for new client side software. There is no profit provided to the other database server platforms. Cost-Benefit Issues School is able to expand or shrink its scaling process with the help of client/server architecture. As much as branches of the school increases, school can be able to adjust the number for clients and also the processing functions can be easily managed instead of altering the capability of the large-scale central server(Curtis, 1989). Using Client/Server, it is easy to reduce the network load and to enhance the response times. Hardware Requirements Hardware components which are required for the system are as follows: Database Server such as SQL, Oracle, Informix etc. Web Server such as Apache, IIS, Nginx etc. Application Server Glassfish, WebSphere, WebLogic etc. Router such as Cisco 800, Cisco 827 etc. Access point for the internet. Computer system. System Design Specification System Design Specification is a document which is used to contain the information which is required to develop the system. Outline of the various modules/components: The system for the developed system architecture has been categorized mainly into three components i.e. Student, Teacher and School administrator. Key modules for these components are as follows: Main Module Login School Administrator Managing the details of the students. Managing exam schedules. Managing the details of the staff/teachers. Managing the details of payment. Managing the fees of students. Teachers/Staff: Managing the details of students. Managing the marks of students. Managing the question papers for exams. Managing the syllabus and lectures. Managing the subject details. Student Managing the details of the students which are entered by students in the system. The dependencies between different modules are described as follows: All the modules described above i.e. Students, staff/teachers and School Administrator relies on the single module i.e. the login module which provides various services to them. On the basis of login, users have been classified as (Dennis, Wixom and Roth, 2012) Unregistered Users: These users are the guest users who can just view the information about the school given on the site. Registered Users: These users are the authenticated users who are registered and can access all the services offered on the site. Registered users can be school administrator, staff members/teachers and students. New user can be created by signing up and approval is done by school administrator. User Interface Issues User Interface Issues are classified into the two types: One for User One for Administrator Detailed Description about the Components Element Name: Login Module Purpose of this login module is to provide entry to the registered users in the system. Only authorized users are allowed to access the system. There can be two types of users for this module: Registered Users or Guest/Unregistered Users. User must have the connection of internet to access this module. When a user logs in to the module, first of all, user gets connected to the server of company and by checking the credentials of login, entry is allowed by the servers in the system (Howe, 2001). If the user logs in as the registered user, then user is redirected to the page for which the user has privileges. If user is new and wants to create account, then user will be redirected to the registration page. Data of the login module would be stored in MySQL database. Element Name: Managing Student Purpose of this module is to allow user to manage the details of students. Student can be edited, added or deleted in this module. Details of the student are sent to the server to receive the corresponding response. If staff logs in to manage student data, then details of students such as name, subjects etc. can be modified. Or if student logs in, then student is able to check the assignment given by the teacher or can edit his/her contact details. User must have the internet connection to access the module. New student can be added and data can be stored in the database if the details are correct and are able to pass the business rules. Student can be deleted on the matching criterion. The student data is stored on the MySQL database(Howe, 2001). Element Name: Managing the marks of students Purpose of this module is to allow teachers to manage the marks of the students by uploading them and storing them into the database. Marks of the students are sent to the server. If the staff logs in to the module, then staff can upload the marks of the students. If student logs in to the module, then he/she can view their marks. Similarly, all the modules can work in the same way as above modules do. Internet connection is must for all the modules discussed. Application Development Methodology Application Development Methodology decided for this information system is Structured Methodology (Maciaszek, 2001). Advantages of Structured Methodology: It is easier to understand. It is a good industry standard. Milestones of methodology are unique and can be easily tracked. It is a mature type of methodology. Requirement validation is allowed in this technique. It follows the specific structure. Disadvantages of Structured Methodology: Since it is process-oriented, therefore non functional requirements are avoided in this technique. There is less involvement of direct management in this technique. Since it is non-iterative, therefore a single modification would cause the system to restart the entire process. This technique has no other tool than DFD to measure the progress. Users requirements are not always implemented(Maciaszek, 2001). Advantages of Object-Oriented Methodology: System development is simplified using this technique in comparison to other techniques. Robustness and code reuse are enhanced. Because a clear mapping is provided between the real world entities and the corresponding objects, therefore it helps in enhancing the understanding of design. Since analysis phase does not get separated from design phase, so users have a high level of communication between them. Disadvantages of Object-Oriented Methodology: The techniques emphasizes mainly on the code. Object Methodology has been more focused. Transforming the traditional SSAD to OOAD is very complex and more time consuming. Advantages of Agile Methodologies: In Agile, Customer Satisfaction is provided through rapid, continuous delivery of useful software. Main emphasis on people and interaction rather than focusing on processes and tools. Face-to-Face Communication is the best method to discuss about the progress of the project. Scrum meetings are arranged on daily or weekly basis. Changing requirements are always welcome. Attention to good design and excellent technology is given. Disadvantages of Agile Methodologies: Less focused on designing and documentation. Decisions can be taken by only senior programmers during the development process i.e. there is no importance of newbie programmers. High degree of uncertainty. Project can easily get taken off the track if customer is not clear that what final outcome is needed by them. Testing and Test Data Types of testing which are performed for this proposed system are as follows: Unit Testing: Unit Testing refers to testing a single or individual module at a time. Execution errors are eliminated which may terminate the program and logical errors are also eliminated. Integration Testing: Integration Testing refers to testing a combination or group of modules combined at a time. There are further many types of integration testing such as Big-bang Integration Testing, Top-Down Approach, and Bottom-up Approach Integration Testing System Testing: System Testing refers to the testing which is performed on the whole system i.e. whole system is tested. System is tested to assure that the system meets up with all required specifications and all required features are there in the system. Test Data: Test Data can be any live or sample data that is used for testing all the components of system whether it is related to validation or verification. Training Plan: In this information system for school, there will be three groups of users who require training. The groups of users are as follows (Howe, 2001): Users (Teachers/Staff, Students and School Administrator) : This group of users would be trained on the following topics: Overview of system i.e. flows of the information on system. Key terms related to system. Starting up and shutting down the system. Duties and Responsibilities towards the system. Main menu and further submenus. Frequently asked questions. Troubleshooting help. Handling problems. Management: Origin of project. Business goals. Controlling changes in system. Training to users. Enhancement of reports. Cost Analysis. Support: Documentation of system. Architecture of the system. Issues related to logging and resolving. Support of vendor. History and Justification of Project. Training for IT members. Training for user and management. All the trainings discussed above may perform in in-house only; there is no need to perform training at vendor-side. Data Conversion Plan Data Conversion of the activities can be incremental as well as iterative. Incremental approach is followed when the current system data has to be converted into the file system. Else if, the data has been completely transferred in the new system, iterative approach works. Data Entry is done in the following way: First of all, the information related to school is entered. Then, the branches of school if any are entered in the iterative manner i.e. data related to branch i.e. its name, city, address, contact number etc. are entered. Different programs and subjects offered by the school are entered. Then data related to staff and teachers are entered. In the data, system stores the details of students. Data of students should be handled securely as it contains the sensitive or confidential information such as their contact and payments details. If the information of students are stolen, then it might lead to problem. During automated conversion process, some documents are to be handled such as missing files, missing field values, failure in automated editing, and data which requires manual validation(Howe, 2001). System Changeover Approach For this given scenario, school does not have enough budgets to manage the high costs of changeover method except for the Direct Cutover. Since IT team has to operate and maintain one system at the time, therefore, it is recommended the least expensive changeover approach. Using this approach, old system starts working as soon as the new system comes to work. Abnormal errors may occur but they can be handled easily because of the simple implementation and development. As the school is not compatible with the old system, therefore this approach is only bet best option for the school system. It is difficult for the school to implement the parallel and other changeover techniques to implement for the school information system. Conclusion The analysis has been on an information system designed for a private school named as the Willowbrook School. The analysis report covers the type of system architecture the system will have, its advantages and disadvantages, systems physical and network topology, system design specification for the system, type of application development methodology the system will have, what type of testing will be done and how training will be given to different users of the system. Therefore, the report covers all the aspects related to the school system. References Curtis, G. (1989).Business information systems. Wokingham, England: Addison-Wesley. Dennis, A., Wixom, B. and Roth, R. (2012).System analysis and design. Hoboken, NJ: John Wiley. George, J. (2004).Object-oriented systems analysis and design. Upper Saddle River, N.J.: Pearson Prentice Hall. Hoffer, J., George, J. and Valacich, J. (1999).Modern systems analysis and design. Reading, Mass.: Addison-Wesley. Howe, D. (2001).Data analysis for database design. Oxford: Butterworth Heinemann. Kroenke, D. (2009).MIS essentials. Upper Saddle River, NJ: Prentice Hall. Marmel, E. (2004).Microsoft Office Project 2003 bible. New York: Wiley. Maciaszek, L. (2001).Requirements analysis and system design. Harlow, England: Addison-Wesley. Valacich, J., George, J. and Hoffer, J. (2001).Essentials of systems analysis and design. Upper Saddle River, N.J.: Prentice Hall.

Paramount Health and Beauty Essay Example

Paramount Health and Beauty Essay Paramount Health and Beauty Company is in the process of launching a new technologically advanced nondisposable razor â€Å"Clean Edge†. With its improved design, Clean Edge provides superior performance by utilizing a vibrating technology to stimulate hair follicles and lift the hair from the skin, allowing for a more thorough shave. The company has decided to introduce it in the men’s market where it has a strong presence. The company is now focussing on positioning and naming of this new product. It also needs to decide on the promotional activities to be performed adhering to the budget constraints and also must decide on the distribution channels through which it can reach to the masses. Industry experts have divided the nondisposable razor and refill cartridge market into three segments based on price and quality: value, moderate and super premium. Paramount currently offers two products: Paramount Pro operating in the moderate segment and Paramount Avail operating in the value segment. With these two products, it captured the unit-volume market leader position with a 23% retail unit share and is now a respected brand in the industry. But neither Pro nor Avail had introduced significant technology innovations in the last five years. In the last decade, the industry has experienced significant growth in the super premium segment and has catered various product innovations and new technologies. The executives of the company have come to a consensus that the Clean Edge razor should be priced in the super premium segment. We will write a custom essay sample on Paramount Health and Beauty specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Paramount Health and Beauty specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Paramount Health and Beauty specifically for you FOR ONLY $16.38 $13.9/page Hire Writer But they are still sceptical on how to position the product. One strategy is to release the product into the mainstream razor market within the super premium segment and position it as the most effective razor available. Another is to introduce it as a niche product targeting the most intensely involved super premium consumers who look for superior skin care products. Both the positioning strategies have their own pros and cons. Also, clean edge razor faces a threat from a new entrant â€Å"Naiv† manufactured by one of its strong competitors Radiance. It also works on a similar technology and is due to release in September 2010. Naiv acquired a 13% share in test markets and based on Radiance’s past launches in the new product category Paramount believes that it would be a great success. It will also get an advantage of early entry into the market and is likely to be positioned as a niche product in the super premium segment. Also it is estimated that radiance would spend over $16 million for media advertising while Paramount aces a limitation in its budget for media advertising. The projected price of naiv is $11. 80 while that of clean edge razor, if introduced in the niche market, is 12. 99. Therefore some of the executives in Paramount feel that it is not a good idea to position it as a niche product. Positioning it as a mainstream entry has an advantage of preventing the existing customer base of Paramount moving to more innovative brands. It also can distinguish itself from the other competitors with its technical effi ciency. The projected price of clean edge is $11. 9 in this segment, which is lower than the price of Naiv. This gives clean edge an advantage over Naiv. But the problem here is that it already has a product in mainstream – Paramount Pro and introducing clean edge to this segment will lead to dilution of the brand power resulting in cannibalization. Here arises the need for executives to analyze the situation and come up with a strategy that best suits company’s interests. Recommendations: Positioning Clean Edge as the most effective available razor in the mainstream market would be the better option because Paramount has a prior experience in this sector and it would be easy for them to sustain in the market. Present sales of the Paramount in razor industry come to $170 million and Paramount Pro contributes to this significantly. By introducing Clean Edge in the mainstream sector a 60% fall in the sales of Pro is predicted and the revenue generated by it will come down to $68 million. But it is expected that clean edge will generate a revenue of $147. million* and in turn Paramount can achieve a net sales of $215. 8 million. Marketing cost is approximated to $42 million and Paramount will be able to generate a profit of $173. 8 million. If they had positioned it in the niche segment they would lose only 35% sales of Pro. But at the same time, due to the constraints in the market clean edge can raise sales of only $52. 8 million and the net sales will total to $163. 3 million. Here the marketing cost is approximated to $15 million and the revenue generated will amount to $148. million. Thus the figures clearly indicate that concentrating the mainstream would be more beneficial. Also Paramount will be able to achieve a profit margin of $3. 09 per unit even after providing distributors a margin of $3. 36 per unit. Since the product is being positioned in the mainstream segment it would be better if it is named â€Å"Paramount Clean Razor† because this helps customers relate with the brand and would be easier for it to compete with Naiv since it is a recognized brand in this sector. Also, by this Paramount can actually retain their old customers. Retail stores and drug stores must be focused for distribution since they perform volume sales of about 42% and 29% respectively. Special discounts must be given to them for bulk orders so as to gain more shelf space and their support too. *Calculated using weighted average factor that came out to 0. 284 and by comparing market expense and sales which are in fixed proportion as mentioned in the case.